I am sure all of us have encountered at some point a 404 page and most of the times an ugly default server error message that stress you out as if you did something wrong!
New markets, more customers, growth and expansion. Sounds exciting and promising! You have defined your overall business strategy and you have decided which countries to target; so, and next obvious step is to plan your digital strategy.
Validation means checking whether a page is free of errors, using a computer program. HTML Validation refers to the procedure of checking whether the html code on a web page complies with the HTML Standards, as set by the W3C Consortium. Imagine it like comparing a sentence to the rules of grammar that apply to the language that the sentence is written in.
With almost 12 billion monthly searches, Google’s dominance in online search is undisputed. Although you probably use Google every day there are lots of useful Google search tricks which you are not aware of and will give you added convenience or entertainment.
SEO – Search Engine Optimization is a form of online marketing that helps you become more “findable” putting you in front of your prospective target audiences, in your markets of interest.
YouTube has been outperforming Yahoo and Bing in terms daily searches which indicates that videos can be an important traffic builder for your website especially if your video is hosted on YouTube. In fact, in 2009 a Forrester study stated that “pages with video are 53x more likely to rank on the first page of Google search results.” Despite being a five year old study, yet the point prevails – Google SERPs prioritizes video results.
On-Page SEO is the cornerstone for achieving top rankings in search engine resuts pages (SERP). It is the process of optimizing the content and code of your website. Read through to find some best practices & techniques for On-Page SEO that will help your website rank higher in search engines.