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Aviation & Tourism Institute

Website design & development


With strong imagery and a clean layout we created the ATI website to adequately present the Institute's services, courses and all related info in a user-friendly and responsive manner, easily accessible on a desktop computer, a tablet or smart phone. The content is easily managed by our Content Management System and we have also developed additional custom features, including the ability to register a course, allow the client to add discounts on selected courses, and integration with the Paypal paying gateway. Users are also able to view their payment history. Overall, the results are clear proof of the flexibility and depth of our CMS and custom development where our client is also able to create new categories, edit their courses and expand as their business expands too. 
Aviation & Tourism Institute

Social media marketing


To increase ATI’s digital touch-points we set up their official social media channels including Facebook, Twitter, YouTube & Google+ and equipped them with a social media guide of best practices. This was followed by a one-to-one training session with practical tips and advices to maximize the results of their actions.
 
We also created a Facebook application so that they can run their competitions, data mine emails and basic contact info of their customers, which can then be used in their email marketing efforts.
Aviation & Tourism Institute
Aviation & Tourism Institute

Email marketing


We designed a professional newsletter template for ATI and also set up a newsletter mechanism for them, so that they can start building their user and customer database. This is an important tool which can help them send their offers, announcements and course information to their existing and potential customers for free or at a reduced cost as their database increases.
Aviation & Tourism Institute
Aviation & Tourism Institute
"BLEND impressed us from our very first conversation with immediately understanding what our requirements were, even though we didn’t have a clear picture ourselves. From guiding us through a thorough self-discovery process and determining our exact needs to the delivery of the final site, BLEND met and exceeded every goal and expectation we had set. While some web-development companies are strong in some areas but weak in others, BLEND Digital Agency hit the mark in all areas; from an interface that shows perfectly who we are, to an elegant design which elaborates the web features we needed. They offered us project management that was clear, precise and kept us on budget."
 

Lia Kallidou- Ellina

General Manager - Aviation and Tourism Institute (ATI)
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